John Sockwell – A Man of Many Talents
John Sockwell was a man of many talents. He and his wife Billie enjoyed boating and fishing together, passing on their passion for the outdoors to their children and grandchildren.
He was once a basketball player who helped bring AAU basketball to North Carolina. Nowadays, he works part-time as the executive director of the Amateur Athletic Union in Charlotte as a volunteer executive director.
Early Life and Education
John Franklin Sockwell was born in Greenville, Texas on December 6, 1932 as the youngest child in his family. He possessed an exceptional talent for woodworking and enjoyed working on projects of any kind.
He was raised in a household headed by his maternal grandmother Sarah Wilson. Additionally, he had an aunt, Edna Johnson, and four brothers.
His mother suffered a psychotic breakdown in 1948 and spent 15 years at St. Elizabeths Hospital.
After her passing away, Sockwell’s mother’s aunt took care of him. She did so reluctantly and told a reporter that she drove Sockwell out of the house one by one.
Despite his childhood struggles, Sockwell achieved great success as an artist. In 1974 he received a solo exhibition at Corcoran Gallery and later participated in group exhibitions at Brooklyn Museum and Whitney Museum of American Art.
Sockwell, a manufacturer of scientifically engineered compression socks, is renowned for its vibrant and comfortable products. However, when the COVID-19 pandemic hit, Sockwell faced an unprecedented challenge: with physical retailers closing their doors, they needed to transition their business model towards online retail sales in order to stay afloat.
Sockwell utilized Quantcast to identify their audience and maximize the return on their digital ad spend. The technology recognized consumers with specific interests, then delivered personalized experiences designed to drive engagement, conversion and loyalty program sign-ups. As a result, Sockwell saw 101% lift in lead generation, 39% boost in conversion rate and 715% increase in loyalty program sign-ups among those served these experiences.
Achievements and Honors
At Sockwell, they are constantly exploring new technologies to enhance their digital marketing strategy and boost sales. This includes increasing budgets to maximize ad ROI and using machine learning techniques for data-driven decisions.
For instance, they identified two unique target audiences: medical professionals and pregnant women. Through Quantcast’s digital advertising platform, they were able to reach these consumers online with benefits-centric messaging that resonated with them – leading to qualified leads at just $3 per lead – an incredible return on ad spend of over 100%.
For this project, they were honored as members of the Order of St. Andrew – an award program that recognizes students who demonstrate ethical leadership in scholarship and service. This distinction is bestowed on a select group of Honors Program students each year.
John Sockwell lived a life filled with love and respect for his family, friends, and colleagues. He was an incredibly kind man who would do anything for others.
He was a loving husband, father and grandfather. He was an inspirational friend to his daughter Pamela, son Jeff and granddaughter Stephanie, grandson Corey and their families.
He was a proud Air National Guard member who served four years as a jet mechanic before retiring in 1988. He and his wife Billie had been married on October 24, 1952 and are survived by his wife, daughter, and son; 18 grandchildren and one great grandchild; also preceded in death by his parents, sister, and brother. An avid fisherman by passion, he enjoyed spending time with his grandchildren immensely.
John Stockwell is an American actor, director, and producer. He’s featured in several popular films such as John Carpenter’s Christine and My Science Project.
He directed the hit movies Crazy/Beautiful in 2001 and Heart in 2009.
Stockwell is a former CIA officer who became critical of United States government policies after serving seven tours over thirteen years. He managed American involvement in the Angolan civil war as commander of Angolan special forces during covert operations in 1975, before resigning and writing In Search of Enemies.
He is a Life Path Number 9 person, passionate about discovering new experiences and education. Additionally, he is an advocate for social justice issues.